Strategy & planning activities such as performance analysis, ideation & development of full year marketing strategies.
Managing innovation & renovation based market insights which includes identifying opportunities, product conceptualizing, prepare and implement launch and post evaluation.
Creating engaging brand experience through relevant communication & campaigns aimed to deliver the brand strategies.
Reviewing sales forecast and recommending action plans to close gaps.
Monitoring & analyzing category/brand performance including competitive bench marking.
Understand and articulate market & competitor intelligence to drive focused product and channel development.
Provide insight, support strategic marketing plans, and communicate a differentiated market positioning for all businesses across our segments.
Plan, oversee and approve a variety of strategic organic and paid acquisition channels like content creation, content curation, pay per click campaigns, publicity, social media, lead generation campaigns, copy writing, where necessary.
Collaborate and produce valuable and engaging content for our websites, e-newsletters and social media platforms that attract and convert specific target groups.
Developing budgets and able to do P&L projections on a regular basis.
Compiling campaigns, advertising and promotion reports for senior management.
Requirements:
Bachelor/Master Degree holder preferably with Civil & Structural Engineering
Possess business managerial experience within sales, marketing, trade marketing or commercial functions
At least 5 years of experience at managerial level
Hands-on, driven and results oriented
Able to meet deadlines and priorities
Good interpersonal skills. Excellent communicator and presenter
A blend of strategy, technical, creative, analytic and project management expertise
Resourceful, adaptable, persistent and confident
Additional Information
Career Level
Manager
Qualification
Bachelor\'s Degree, Post Graduate Diploma, Professional Degree
Years of Experience
5 years
Job Type
Full-Time
Job Specializations
,
Company Overview
ABOUT SIKA SINGAPORE Sika (Singapore) Pte Ltd. is a fully owned subsidiary of Sika AG, a specialty chemicals company with a leading position in the development and production of systems and products for bonding, sealing, damping, reinforcing, and protecting in the building sector and motor vehicle industry. Sika has subsidiaries in 101 countries around the world and manufactures in over 300 factories . Sika (Singapore) Pte Ltd. is an industry leader and the preferred professional partner for owners, building contractors, specialty applicators, architects and consultants, in our local construction market. With our efficient, well trained and highly motivated sales force, we strive to supply our customers with the most innovative solutions, from our comprehensive range of high performance products, while providing them with the best service.