Solid background in Search Engine Optimization (SEO)
Promote company brand and products through various channels including corporate website, social media avenues and e-newsletters
Oversee all marketing campaigns for the company
Plan and develop of marketing communication strategies (advertising, sponsorship, exhibition, sales promotion, direct marketing) and marketing communication to meet marketing objectives.
Develop contents, copywriting and design of marketing collaterals such as corporate video, corporate brochure and product factsheets and white papers.
Drive implementations and opportunities in leveraging Digital, Social and Mobile solutions and technologies, across all online communication platforms
Analyze and tap on digital marketing data to optimize marketing campaigns, improving brand marketing and exposure
Responsible for corporate newsletter and website which includes content development, design, maintaining and updating of contents.
Develop and coordinate media releases, key messages, and presentations where required
Oversee regional marketing budget
Manage marketing team
Play a support role to Channel Partners in selling software products by implementing partner marketing strategies to generate more business
Requirements:
Possess Bachelor\'s Degree in Marketing or any related field.
Minimum 5 years marketing experience
Solid background in SEO
Prior experience in IT field with knowledge in Public Relations would be advantageous
Tng Wess Lee License No.: 02C3423 Personnel Registration No.: R1551835
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