MAIN PURPOSE OF ROLE
Individual contributor with comprehensive knowledge in the specific area.
Ability to execute highly complex or specialized projects.
Adapts precedent and may make significant departures from traditional approaches to develop solutions.
Generalists within the job family or responsible for activities across multiple sub families such as: market research, oversight of product development and design.
pricing, launch new products, oversee advertising campaigns, and monitor sales performance.
MAIN RESPONSIBILITIES
Recommends and implements strategies to achieve marketing goals for assigned products and services for one or more areas, product lines, or market segments.
Supports sales and advertising programs including proposal generation.
Performs market research projects.
Typically requires a Bachelor's degree and two years of experience.
Frequently reports to an Advertising/Marketing Communications Manager.
Education: Bachelors Degree (± 16 years)
Experience/Background
Minimum 4 years
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