Job Description

Join Amcor and you can be part of the team that makes the packaging of the future better for people and our planet.

Here at Amcor, we work together every day to make a positive impact on the lives of millions of people across the globe by providing packaging for essential products, including food, beverages, pharmaceutical, medical, home and personal-care.
We are sustainability leaders in our industry. We are the first global packaging company to commit to make all our products recyclable or reusable by 2025.
Our products are vital to support the lives of millions of people across the globe every day.

We are always looking for talented and passionate individuals who are motivated to make a difference. Working at Amcor means you will have a unique opportunity to be a part of an organisation that is committed to innovating and driving new solutions to create more sustainable packaging solutions.

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Amcor Flexibles Asia Pacific is one of Amcor’s business groups, we are present in 9 countries with 41 sites and over 8000 people. Our regional headquarters is in Singapore, and we are a market leader delivering innovative flexible packaging solutions and quality products for food, beverage, pharma, personal care, medical, and industrial markets.


Job Overview
The Product Marketing Manager is directly responsible for the go-to-market strategy of a product or strategic project driving sales growth, margin and share of wallet growth within an assigned product portfolio, segment, or strategic growth project across AFAP with speed.
Their primary responsibility is to develop the market strategy (where to play, target customer pipeline), be the expert in the market (e.g., competitive landscape, buying factors) and in the product itself. They are also responsible to ensure that the market understands the value of the product and to drive customer demand and product adoption. Important for success in the role will be the ability to drive sales, operational and technical alignment behind aspirational growth goals.
In addition, the Product Marketing Manager helps position the product before it is launched, or a new functionality is released and works closely with R&D to communicate customer needs and develop a product innovation roadmap. They also identify target customers, hands-on execution support to customers, sales and marketing teams and industry associations across the Region.
The Product Marketing Manager will be support in this important growth role by:

• A Global Product Manager who leads a consolidated global view of opportunities and target customers, initial development of the value proposition and pricing framework, initial capacity planning if restricted and product positioning.
• Sales teams located in AFAP’s business units (in country) as well as Point of Contact within target business units
• Cross functional subject matter experts in R&D, marketing, operations, and technology leveraging (transfer).

The Product Marketing Manager is expected to have a high degree of independency and accountability for the Product launch and sales within the principles and approach of Amcor’s Value Plus commercial excellence program and Launch Excellence Playbook.
The successful candidate will be responsible for developing the operating processes, gaining quick traction through a pipeline to pursue and go to market strategy and create internal awareness and excitement about the function and how it accelerates growth. They are responsible for communicating BU and Regional (Pan Asia) needs are taken on board globally; and if a gap is identified, communicate the gap and what needs to be true to R&D so that the gap is closed.
This leadership role is a key contributor to the development of the team, marketing as a function, and the diversification and growth of Amcor Flexibles Asia Pacific (AFAP). This role is a potential successor to the Marketing Director role.

Knowledge and Experience

• Minimum of 7-8 years relevant work experience in B2B product marketing experience with ability to independently lead the agenda
• Solid understanding of the packaging industry preferred and experience in B2B marketing is non negotiable
• Understanding of customer journey would be an added advantage.
• Detailed oriented with strong project management skills on multi-market projects
• Experience in demand generation, lead generation and nurturing is essential.
• Excellent command of spoken and written English is a must (bi-lingual communication would be an added advantage)

Education and Certifications

• University degree in a relevant discipline – Degree; Honors; Masters; MBA (preferred)

Job Specific Skills & Abilities

• Creativity and problem solving
• Strategic planning, marketing and business skills
• Leading & effective participation in multi-functional work-projects and cross-functional teams globally
• Skilled at influencing opinions to accomplish business goals and objectives while maintaining strong interpersonal relationships across various stakeholders
• Data driven mindset and strong analytical skills with experience in using primary and syndicated research / insights, market, and competitive analysis to elevate performance.
• High level of energy, drive, positivity, and integrity.

Amcor is a thriving S&P 500 organisation listed both on the NYSE (AMCR) and ASX (AMC) with US$13 billion in sales. We have a proud history dating back to the 1860’s and come a long way from a single paper mill based in Melbourne to becoming the global leading packaging company. Today, Amcor is an international organisation empowering its 50,000 employees in over 40 countries and across 250 sites.

At Amcor we believe in talent through diversity and promote equal opportunity in the workplace and recognise that discrimination and harassment of co-workers based on race, creed, disability, gender, marital or maternity status, religious or political beliefs, age or sexual orientation is unlawful.