Job Description

Description here Our company:

Encora is a global Software and Digital Engineering company that helps business overcome the Software Engineering Talent shortage and provides next-gen services and such as Predictive Analysis, Artificial Intelligence & Machine Learning, IoT, Cloud, and Test Automation. We count with 16 global offices and 25 innovation labs.

About the role: The Senior Content Strategist will work on innovative new API marketplace project and it\'s associated workstreams. You will use Customer Centred Design principles and methodologies to ensure you meet customer needs on any device by presenting content solutions resulting in simple and easy-to-use digital experiences. This includes initiating and orchestrating written content creation, illustration and graphic design content creation, as well as video content creation, with the support of content creation resources. Essential duties and job responsibilities:

• Deliver truly customer centric customer value proposition which is fully aligned with the articulated project strategy.
• Work closely with interaction designers, visual designers, product managers, and project managers to gather business and technical requirements in relationship to content strategy
• Providing content strategy recommendations to the team based on information obtained through content inventories, current-state analysis, content audits, competitive assessments, user testing, and Website metrics.
• Gleaning content requirements for an organisation through analysis, content inventories and audits, current-state assessments and stakeholder analysis; and, forming gaps and issues analysis for future-state recommendations.
• Understanding the role of content, not only within web and marketing channels, but within the enterprise as a whole, and designing towards solutions to reflect those requirements.
• Understanding how to build Taxonomies and/or Thesauri.
• Designing workflows for publication and content lifecycle processes that include: content acquisition; content creation; review and approval cycles; localisation models; content publishing; content analysis and content optimisation and/or content archival.
• Oversee content migration and creating or reviewing associated documentation
• Define and help the project establish content governance models from stakeholder interviews
• Define and help the project establish metrics to measure the efficacy of content solutions including: ROI, content/brand integrity, content accuracy and relevance, efficiencies gained in content lifecycle improvements
• Understanding any number of content technologies including: content management systems, metadata and taxonomy management tools, migration tools, analytics tools.
• Helping to come up with CMS tools/vendor selection with members of the Technology team, and understanding how to translate user and business requirements into this process
• Creating or reviewing Website structure, information architecture and nomenclature for the most intuitive presentation of content
• Working with the team to design for content intelligence to enable: personalisation, semantic Web, portable/nimble/agile content, parametric navigation/search.
• Working with senior content strategists to understand how to create a content strategy roadmap and plan for clients.
• Establishing and/or maintaining editorial standards and accuracy/quality of content
• Creating and/or implementing editorial calendars
• Generating or overseeing a content matrix for all content assets within the proposed solution, including related assets
• Planning, estimating, scoping content strategy work and working with a Project Manager to tracking tasks as needed
• Understand how to drive and manage change that comes about from new content solutions, such as production and governance changes within an organisation
• Liaise with stakeholders including extensive contact with diverse client groups including IT, Marketing, Business, Legal & Compliance representatives.
• Assist UX Leads to scope, to plan and to provide estimates for your projects.
• Advocate for content strategy within client engagements and in the broader organization

Processes* You need to be familiar with the concepts of design language systems, component libraries, and UI best practices. You must be able to structure your time, and be capable of taking the initiative. Your delivery responsibilities span prototyping, testing, working with engineers on the quality assurance processes. You understand and operate in Scrum and Agile methodologies
IC Agile or SCRUM certification would be desirable