Senior Social Media & Brand Excutive

Singapore, Singapore

Job Description


What is an excellent SaaS product with no one knowing about it? Help Parcel Perform become the leading Delivery Experience Platform in the E-commerce and logistics industry! We are seeking a talented and experienced Senior Social Media & Brand Executive to join our marketing team and help us elevate our global online presence in the B2B space.

As the B2B Senior Social Media & Brand Executive, you will be responsible for developing and executing our social media strategy to engage and expand our reach within the B2B market. You will play a key role in building and maintaining Parcel Perform\'s global reputation, creating compelling content, and driving engagement with our target audience.

This is a hybrid role based in Singapore, reporting to the Head of Marketing.

WHAT YOU\'LL DO

Strategy Development: Develop and implement a comprehensive B2B social media strategy aligned with our business goals, brand identity, and target audience.

Content Creation: Create high-quality, engaging content tailored to B2B audiences, including articles, infographics, videos, and other multimedia formats.

Platform Management: Manage and optimize our presence on major B2B social media platforms, such as LinkedIn, YouTube, and industry-specific forums.

Audience Engagement: Foster meaningful interactions with our B2B audience through active engagement, responding to comments, and participating in relevant discussions.

Analytics and Reporting: Monitor and analyze social media performance using relevant tools and metrics. Provide regular reports and insights to track progress and adjust strategies as needed.

Competitor Analysis: Stay updated on industry trends and competitors\' social media activities to identify opportunities and best practices.

Global Branding: Develop and execute a comprehensive global branding strategy that aligns with the company\'s overall business objectives.

Personal Brand Building: Develop personal branding strategies for our key stakeholders, including content creation, thought leadership initiatives, and public appearances.

Brand Consistency: Ensure brand consistency and adherence to guidelines across all our channels.

Collaboration: Collaborate closely with the marketing team, content creators, the design team and other relevant departments to ensure alignment with overall marketing strategies.

WHO WE\'RE LOOKING FOR

Bachelor\'s degree in Marketing, Communications, or a related field.

3-5 years of prior knowledge and working experience in the SaaS, E-commerce, or logistics industries in a similar role. We encourage individuals with greater experience to consider applying too.

Proficient in social media management tools (e.g., LinkedIn, Hubspot) and analytics platforms. Proven experience in B2B social media management, with a strong portfolio of successful projects.

Excellent communication and interpersonal skills.

Strong writing and editing skills, with the ability to craft compelling and professional content.

Able to adjust tone of writing that aligns with brand messaging, narrative and tone of voice.

Strong project management skills and experience working successfully with cross-functional teams.

Creativity and innovation in developing engaging social media content.

Ability to work independently and as part of a collaborative team.

WHAT YOU WILL RECEIVE IN RETURN!

The opportunity to work in a fast-growing, exciting and innovative business that will revolutionize the e-commerce logistics industry. You will be the needle of success on the growth of a global product that will become a key platform behind successful e-commerce logistics operations worldwide.

The ability to continuously learn and develop in an international team environment with you being a critical driver of our event initiatives. You will work closely within the Marketing team and cross-functionally with other departments.

An environment where everybody focuses on continuous growth. We work with you on your strengths and weaknesses to further your own personal development.

Attractive employee benefits including unlimited leave, medical insurance, dental coverage, hybrid working, company laptop with the choice of Macbook or Lenovo, employee stock options, regular team activities etc.

ABOUT US

For e-commerce merchants and marketplaces in pursuit of growth in a global, competitive economy, every order counts.

Parcel Perform is a team of logistics and data experts setting the bar for the delivery experience from pre-checkout to returns.

By harnessing the power of data and integrations our platform helps businesses improve customer lifetime value, lower logistics costs, and advance customer service operations, fuelling growth and expansion.

In the past years, we\'ve helped some of the world\'s most forward-thinking enterprise clients-namely Zalando, Wayfair, Shopify and Nespresso-achieve their business ambitions. We are also proud to support Quiet Platform\'s goal to revolutionize the logistics industry with our industry-leading logistics data foundation.

With Parcel Perform, e-commerce businesses can now make every order, every shipment, and every loyal customer count.

For more information, please visit our website www.parcelperform.com.

Parcel Perform

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Job Detail

  • Job Id
    JD1368411
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Singapore, Singapore
  • Education
    Not mentioned