Job Description

Company Description

At H&M we are on an exciting journey to become the leading destination for style, creativity and culture, empowering leaders and engaging teams. Customers and colleagues are the core of our business, in line with our transformation, we want to achieve clear ownership, fuel our salesmanship and innovative minds, enabling agility to build on our passion for customers and colleagues throughout the organization.



As Showroom & PR Coordinator, you contribute to added customer value, a strong brand and increased sales by working alongside the Fashion PR lead where you run the upkeep of the showroom and supports PR projects.

You work towards aligned and cross-functional goals, driving omni sales performance and customer centricity in all parts of your work

You work proactively with building and maintaining relationships with media, influencers, celebrities and opinion leaders.

You are responsible for garment send-outs and keeping garment stock in order to guarantee product placement and credits for H&M.

Showroom maintenance and PR projects

• You work alongside the Fashion PR lead and PR & Communications Manager with local fashion PR activities, primarily in the showroom.
• Drive sample administration, including working with relevant systems, optimizing results by proactively and reactively handling requests and send outs.
• You secure visual presentation in the showroom with current garments and products.
• Responsible of internal sample sales in accordance to our policy on purchases/lending products from showrooms.
• Ensure product placement by tracking magazines, newspapers, influencers, radio and TV-channels
• Drive general office administration duties, e.g. filling of press cuttings

Networking & relationship building

• You act as a brand ambassador for H&M.
• Identify, maintain and develop a network on a Sales Market level with the appropriate fashion journalists, stylists, influencers, celebrities and other opinion leaders
• Attend relevant events, both internal and external, for networking and business purposes

Reporting & Collaboration

• Reports to the Sales Market PR & Communications Manager but ensures a daily dialogue with the Fashion PR lead who are responsible of the overall development for Fashion PR & Showroom.
• Foster a close collaboration with the Influencer Specialist to maximize synergies between paid and earned relationships

Qualifications

• A formal education within Communication &/or Marketing is meriting
• Experience in working with/or in connection to editorial fashion is meriting
• You understand synergies between owned, paid & earned media
• You have excellent communication skills, including fluent written and spoken English. Knowledge in other languages is meriting.
• You have Showroom and/or experience from working with PR
• You have experience from successfully coordinating projects.
• You have a fashion background/deep interest and knowledge of fashion
• You have experience in building a professional network
• Meriting with competence within digital/tech and omni ways of working.

Additional Information

Please send your application (including Cover Letter, Resume, and if applicable: 360 Leadership Feedback report, Strengths Finder, Myers Briggs) via the career site no later than 30th January 2023.

This position is based Singapore Support Office and will report to Regional PR & Communications Manager. Please note that candidates with working rights in Singapore will be preferred.

H&M