Social Content & Discovery Lead, International Personal Care

Singapore, Singapore

Job Description


Social Content & Discovery Lead, International Personal CareSocial Content & Discovery Lead, International Personal CareYour JobYouxe2x80x99re not the person who will settle for just any role. Neither are we. Because wexe2x80x99re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, youxe2x80x99ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, youxe2x80x99ll help us deliver better care for billions of people around the world. It starts with YOU.Responsible to accelerate K-Cxe2x80x99s social content and social discovery as a competitive advantage and expand impact beyond social.Partner with markets to build new capabilities in Content Powerhouse, Content Incubation and Qualification, Platform and Creator partnership, as well as Social Commerce Livestreaming Operation Excellence.Develop talent, new way of working, and build a strong content factory team internally within KC and externally with agency partners.Standardize success measure framework for social content, strengthen social monitoring, analysis and iteration capabilitiesRole Overview & Primary Accountabilities:Platform Content PowerhouseUncover platform algorithm and creator reach potentialDecode best performing content/format internally and externally, and summarize content strategyConsolidate best performing ideas and assets to facilitate share and reapplyMonitor social media and competitor performance to benchmark and stay ahead of the competition.Consolidate best practices and facilitate share and re-apply across the organization.Social Commerce Livestreaming Operation ExcellenceExplore end-to-end operation partners for livestreaming in social commerce to optimize the process.Use platform data and insights to continuously test, iterate, and optimize social commerce livestreaming operations for maximum effectiveness.Creator Identification & OutreachDevelop a creator strategy and identify and select suitable creators for collaboration.Explore different influencer outreach approaches to reach a wider audience.Leverage tools to contact creators faster and more efficiently for expansion.Content Creation and DistributionBrainstorm new ideas with local creators and the K-C team to create engaging content.Iterate, optimize, and qualify winning ideas.Co-create with top creators to produce high-quality content.Develop ready-to-use formats for mid-tier creators to scale content creation and distributionAbout UsHuggiesxc2xae. Kleenexxc2xae. Cottonellexc2xae. Scottxc2xae. Kotexxc2xae. Poisexc2xae. Dependxc2xae. Kimberly-Clark Professionalxc2xae. You already know our legendary brandsxe2x80x94and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldnxe2x80x99t exist without talented professionals, like you.At Kimberly-Clark, youxe2x80x99ll be part of the best team committed to driving innovation, growth, and impact. Wexe2x80x99re founded on 151 years of market leadership, and wexe2x80x99re always looking for new and better ways to perform xe2x80x93 so therexe2x80x99s your open door of opportunity. Itxe2x80x99s all here for you at Kimberly-Clark.Led by Purpose. Driven by You.About YouYou perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development. You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, wexe2x80x99re constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, youxe2x80x99ll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business.In one of our professional roles, youxe2x80x99ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications:Background / Education7-10 years of extensive experience in social content and influencer marketing across various markets xe2x80x93 priorities are China, Indonesia, BrazilA proven track record of success in social media marketing. Deep understanding of social platforms, best practices, creator network xe2x80x93 priorities are Youtube, Instagram, TiktokBachelorxe2x80x99s Degree required; graduate degree preferredSkillsStrategic thought leadership: able to translate business and brand objectives to social priorities and outcomesGoal-oriented: able to define stretching goals, challenge the status quo, build talent and capability, and be highly accountable for outcomesHighly creative: able to create insightful, distinctive, and entertaining contentKnowledge of platform algorithms and experience in managing creatorsExcellent communication skills: both written and verbal, with a proven ability to work cross-functionally in a matrix environment and with external agency partners to deliver resultsExternal focus: able to work with external platforms, creators, agencies, find the right resources/capabilities to deliver business goalsStrong analytics skills: able to decode best performing content/format, run test & learn experiments, optimization and iterationExperience with social media management tools and analytics platformTotal BenefitsHere are just a few of the benefits youxe2x80x99d enjoy working in this role for Kimberly-Clark. For a complete overview, see .Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions. Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents.Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events.Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.To Be Considered
Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.In the meantime, please check out the .And finally, the fine printxe2x80xa6.For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world. We actively seek to build a workforce that reflects the experiences of our consumers. When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law.The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.Employment is subject to verification of pre-screening tests, which may include drug screening, background check, and DMV check.No Relocation:This role is available for local candidates already authorized to work in the rolexe2x80x99s country only. Kimberly-Clark will not provide relocation support for this role.Primary Location SingaporeAdditional Locations Kuala Lumpur OfficeWorker Type EmployeeWorker Sub-Type RegularTime Type Full time

Kimberly-Clark

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Job Detail

  • Job Id
    JD1488390
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Singapore, Singapore
  • Education
    Not mentioned