Trade Marketing Manager (fmcg Industry)

Singapore, Singapore

Job Description


Job Responsibilities:

  • Analyze, identify, and regularly review category issues, opportunities, or challenges from customer\'s data, retail audit, shopper research, market analysis, and others
  • Work closely with Sales team on customers and distributor\'s annual business review and analysis
  • Collaborate with other team to develop, plan, and implement products and campaign launches with channel activities
  • Manage E-commerce flagship store with distributor, plan and execute marketing programs
  • Lead the development and management of POP materials, premiums, merchandising, roadshows, trade visibility, and B2B food service workshops
  • Facilitate monthly Sales and Marketing planning meeting, consolidate trade activity plan with Sales team, and work with Marketing team on Integrated Marketing Calendar
  • Drive in-trade fundamentals execution excellence with Sales and Field Operation team
  • Communicate with sales team related to campaign, NPD, price, and promotions
  • Report to Line Manager on post activity performance and evaluation, trade displays and visibility, as well as Competitor\'s activities
  • Liaise with external agencies to execute on display setup, sampling, and cooking demo activation related activities
  • Other ad-hoc duties related to Trade Marketing function
Job Requirements:
  • Degree in Business and Marketing related field
  • Minimum 3 years of Trade Marketing experience with similar capacity in FMCG field
  • Knowledge in AC Nielsen, internal and external sales data
  • Excellent communication and analytic skills
  • Independent, self-motivated, willing to travel
  • PC literate with knowledge in SAP and Photoshop
Interested applicants kindly drop your updated resume to or click on "Apply Now" button.

Liang Kai Yan Cayenne (R1874693)
Manpower Staffing Services (S) Pte Ltd
EA License No. 02C3423

Liang Kai Yan, Cayenne License No.: 02C3423 Personnel Registration No.: R1874693

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Job Detail

  • Job Id
    JD1406929
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    $6000 - 7000 per month
  • Employment Status
    Permanent
  • Job Location
    Singapore, Singapore
  • Education
    Not mentioned