Req #
WD00037754
Career area:
Marketing
Country/Region:
Singapore
State:
Central Singapore
City:
SINGAPORE
Date:
Thursday, August 4, 2022
Working time:
Full-time
Additional Locations:
Why Work at Lenovo
Here at Lenovo, we believe in smarter technology that builds a brighter, more sustainable and inclusive future for our customers, colleagues, communities, and the planet.
And we go big. No, not big—huge.
We’re not just a US$70 billion revenue Fortune Global 500 company, we’re one of Fortune’s Most Admired. We’re transforming the world through intelligent transformation, offering the world’s most complete portfolio of smart devices, infrastructure, and solutions. With more than 71,500 employees doing business in 180 markets, we help millions—not just the select few—experience our version of a smarter future.
The one thing that’s missing? Well… you...
Description and Requirements
Campaign creation/rollout (Regional & WW) - Work closely with stakeholders eg. segment, ecomm, WW, ctry teams, PR to develop E2E marketing plans that are in line with region business/segment priorities so as to drive awareness & demand for Lenovo devices & services
Campaign performance assessment – leveraging big data & insights, design/inform campaign planning, tracking and its continual assessment (identify KPIs, objectives etc) to ensure optimum results
Stakeholder engagement – Being the voice of AP and having regular interlocks with key stakeholders be it WW Mkktg/BU to regional teams to country teams
Alliance Partner collaboration/engagement – build credibility & solid relations with alliance partners to ensure we are OEM-of-choice when it comes to funding allocation & potential co-marketing initiatives
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