Digital Marketing Executive

Singapore, Singapore

Job Description


  • Develop and implement various digital marketing and ecommerce campaigns to drive key business objectives and build a strong sale pipeline with effective lead gen activities.
  • Develop and manage digital marketing and ecommerce campaigns.
  • Oversee the execution of social media, SEO and SEM strategy.
  • Track and analyse ecommerce, website and social media traffic and provide regular internal reports.
  • Attain and improve key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion.
  • Write and optimise content for the ecommerce, website, blog and social media.
  • Coordinate PR & branding campaigns & activities both internally and externally
  • Manage the production of marketing materials, such as merchandising, collaterals, gifts, etc.
  • Execute and manage marketing events such as tradeshows, customer and partner events & industry events.
  • Conduct industry, market and competitive research and provide intelligence and analysis when needed.
Job Requirement
  • Degree in marketing or advertising with minimum 2 years of working experience, preferably in ecommerce, design, gaming or medical industry.
  • Knowledge and experience in digital marketing & CRM (Active Campaign, Google Ads, Google Analytics, Facebook Business Manager, streaming platforms such as StreamYard, social media platforms, etc.).
  • Knowledge and experience in running ecommerce platform (Shopify, Lazada, Shopee, Carousell, etc.).
  • Knowledge and experience in designing tools (Canva, Photoshop, Illustrator, Lightroom etc.).
  • Knowledge and experience in video shooting and editing (Premiere, After Effects, etc).
  • Knowledge and experience in UI/UX design (XD, Figma, etc)
  • Excellent communication and writing skills in English, Simplified Chinese & Traditional Chinese is a must; any additional languages either written or spoken will be an added advantage.
  • Self-motivated, independent and resourceful, with an outgoing personality.
  • Familiar with current marketing practices and trends.
  • Eager to learn and not afraid of fast-paced environments.

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Job Detail

  • Job Id
    JD1037580
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Singapore, Singapore
  • Education
    Not mentioned