Job Description

JOB DESCRIPTION Manage, design and redesign company website and other social media accounts. Overall in-charge for development of company's online platforms, including built-from-scratch e-commerce store. Direct liaising with appointed partners on development progress and report to management. Devising strategies to drive online traffic to company website and online e-stores Manage and track conversion rates from e-stores, conversion data will be kept for future marketing purposes. Lead digital online marketing campaigns from concept, strategies to execution. Responsible for planning and budgetary control of all digital marketing expenses. Focus on the ROI of all marketing activities, and constantly improve result and performance. Plan and design Electronic Direct Mailer program, build up subscription list and segregate customer base for future marketing campaign. Develop marketing plans and strategies which is in line with the company's direction, increase brand awareness and brand positioning. Supporting sales team with marketing materials. Other ad-hoc marketing duties as assigned.JOB REQUIREMENT Certificate or Diploma in Art/Design/Creative Multimedia Min 1-2 years in Digital Marketing Knowledge of Adobe Photoshop, Mailchimp, EDM, SEO and SEM Willing to learn and must possess a CAN-DO attitude High level of creativity and good written communication skill Strong commercial awareness Extrovert and comfortable in presenting large data Enthusiastic, result-oriented and able to work independently Strong knowledge in conceptualism, planning and execution of all marketing activities
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