Job Description

Centre for Workplace Learning and Performance

Short Description

The Marketing Executive is responsible for developing, managing and executing digital marketing strategies and campaigns which create effective digital presence and promote business objectives; implement and monitor digital marketing campaigns and activities, collaborating with partners closely to deliver optimum impact.



In the position of the Marketing Executive, he/she provides support in marketing and promoting the Centre\'s initiatives in proliferating workplace learning and performance in maximising organisational productivity through various marketing campaigns and platforms.

• Run marketing campaigns in accordance with the overall marketing strategy through which includes but not limited to designing and developing marketing concepts and messages, selecting and procuring suitable quality vendor to execute marketing concepts.
• Monitor effectiveness of campaigns and ensure campaigns keep to the budget which includes but not limited to survey of campaign effectiveness and recommendation of follow-up activities to improve effectiveness.
• Brainstorm new and creative growth strategies.
• Perform activities such as eDM creation, website publishing, copywriting/editing of webpage content etc.
• Work closely with Business Development team to organise Community of Practice (CoPs) and Continuing Professional Development (CPDs) for enterprises.
• Support any other matters/projects that may require assistance from time to time.

• Degree Holder with 1-2 years\' relevant working experience
• Mature, meticulous and possess high level of discretion and integrity
• Effective interpersonal skills with excellent command of written and spoken English
• Resourceful team player who is able to work independently and display initiative
• Proficient in Microsoft Office applications
• Able to do data analysis and information research
• Ability to communicate well so as to act as liaison and help reach out to stakeholders, such as faculty and admin staff from other departments and divisions as well as associates and other stakeholders

Singapore University of Social Sciences