Job Description

What we are looking for

• Someone who has a strategic and analytical mind, with the ability to execute a multi-channel marketing campaign in a B2B environment.

• An experienced marketing manager who has passion and ownership of his/her marketing campaigns, strives to deliver and constantly thinks of how to engage the customers effectively.
  

• Develop, manage and deliver a multi-channel marketing campaign, from online to offline

• Build our brand, engage the customer, and grow the tradeshow

• Lead the management of PR and ensure it integrates into the marketing campaign.

• Collaborate and communicate effectively with industry players such as media partners and trade associations

• Measure and analyse marketing campaigns to improve marketing effectiveness

• Support the sales team to drive space sales, sponsorship and digital revenue

• Manage the marketing budget and timeline effectively

• Suggest/create onsite experience and features that enhance the customer journey and effectively communicate to the audience

• Evaluate customer feedback, market conditions and competitor data to develop a deep understanding of the customers and industry, in order to drive an effective marketing campaign
  

• Minimum 5 years of marketing experience preferably in a B2B environment

• A solid understanding of multi-channel marketing, database management and digital marketing

• Passionate and enthusiastic about his/her work

• A good communicator who collaborates effectively with the industry and community

• Accustom to deadlines and a fast-paced environment

• Excellent in time management and multi-tasking

• A team player with strong interpersonal skills at all levels