Job Description

About our client:
Our Client operates in the Pharmaceutical Manufacturing Industry, with its headquarters rooted strongly in Singapore. It has its branches spread to more than 5 countries, providing employment to 250 people. Their core business is to represent their client in countries that they do not operate in, and market/sell their products for them. They have achieved a wide client base in a very short time, and are looking for new talent.Overview:

• The Brand Manager will be managing a portfolio of DTC consumer health products.
• Key responsibility includes developing annual brand marketing plan and launch plan in line with strategy, budget and targets of company.

• Lead go-to-market strategy, launch execution, brand activation, advertising and promotion for deployment of Brand Marketing Plan.
• Drive the brand by working cross functionally and tracking development of all product initiatives to ensure timely launch of NPD within objectives and timeline.
• Provide monthly analysis and findings with plan of actions using market share and available data.
• Responsible in managing brand budget. Monitor and control A&P expenditure within budget allocations.
• Perform on-going analysis and reviewing of new products, category, market trends, promotional programs and competitive information as part of a situation assessment on brand performance and product pipelining.
• Involved in monthly inventory sales forecast and monitoring. Interface between supplier and partners.
• Familiar with ecommerce and social media platforms.
• Familiar and comply to advertisement compliance for healthcare products.
• Familiar with business to business (corporate) marketing

• Degree in Business/Marketing preferred.
• Good understanding of the latest marketing trends and techniques.
• Understand consumer sales journey and familiar with social media platforms.
• Good analytical skills, evaluate data and provide insights to improve sales.
• Min 3 years of brand management and trade marketing experience from Consumer Health/FMCG products.

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