Manage and support end-to-end marketing strategy (i.e. campaigns, content development, design, digital marketing and marketing communications)
Manage a multi-channel marketing approach, both paid and organic (include but not limited to digital and performance marketing, website, content and thought-leadership materials)
Content development - supports the organisation\xe2\x80\x99s content and SEO strategy
Contribute information, ideas, and research to help develop marketing strategies
Assist in the details, designs, and implement plans for each product or service being offered
Work closely with external agencies to manage marketing efforts, in line with performance indicators
Execute marketing schedules and coordinate with colleagues, partners, media representatives, and other professionals to implement strategies across multiple channels
Develop resources and materials to support operational teams
Responsible for website maintenance and content update
Requirements:
Minimum 3 years of relevant experience in performance marketing, community activities and digital tools
Possess quantitative and qualitative analytical skills
An excellent communicator and writer; experience with media/public relations is a plus
Equally comfortable being executing hands-on and leading internal and external teams
Knowlegde in Wordpress, exposure in the healthcare / community care industry will have an added advantage
Other attributes: deep empathy for our clients, resourceful, solutions-and-results-driven, quality-obsessed, energetic, self-starter, a can-do entrepreneurship attitude
Qualifications:
Diploma/ Bachelor\'s Degree in Marketing
About Us:
Established since 1987, ECON Healthcare Group celebrates more than 35 years of commitment to quality healthcare and eldercare services this year. As a regional provider for integrated healthcare services in Singapore, Malaysia and China, the Group incorporates a chain of medicare centres and nursing homes, hospital services, a careskill training centre, a chain of senior services centres, home care services, physiotherapy services and traditional Chinese medicine services. The Group also provides consultancy for the development and management of retirement living communities.