Senior Manager, Brand & Marketing

Singapore, Singapore

Job Description


As a Senior Brand and Retail Manager for ONE Athleisure/Consumer Products, you will play a critical role in delivering a brand experience that builds customer and partner loyalty and uphold the integrity and reputation of ONE Championship.

You will be involved in providing creative solutions across multiple categories and markets including product launch support, partner and influencer campaigns to achieve market goals.

You will bridge the worlds of retail and corporate to contribute to the future success of ONE Championship\'s Athleisure/Consumer Products business as well as team up with key internal partners across locations to ensure alignment on initiatives.

Responsibilities

Brand

  • Initiate, drive and execute campaigns with KOLs and Influencers for campaign launches
  • Drive product development, quality test and branding to help maintain brand aesthetic
  • Develop strategies and tactics to get the word out about our company and drive qualified leads to our ecommerce platforms
  • Deploy successful marketing campaigns and own their implementation from ideation to execution
  • Lead and execute initiative for content creation and curation, publicity, social media, and copywriting
  • Set brand planning calendar, coordinate cross-functional activities, manage timelines, and ensure timely completion of all deliverables
  • Achieve financial objectives by assisting in overall budget planning, reviewing sales performance and expenditure; and recommend pricing policies by reviewing merchandising activities and determining the need for additional sales promotions
  • Develop and execute marketing plans (including campaign ideation, product and campaign shoot, sales promotion, special events, promotional activity) for both online and offline retail channels for the brand in order to maximize sales performance
Partnerships and Collaborations
  • Develop and drive our brand partnerships and collaboration strategy to support the continued growth and success of the brand
  • Initiate, structure, negotiate, and maintain high impact strategic brand partnerships
  • Become the primary point of contact and maintain strong direct relationships with Athleisure/Consumer Products\' partners
  • Be an internal and external advocate for partnerships and collaborations
Business Development
  • Drive partnerships, strategy, and execution for retail distribution globally
  • Educate retail partners on ONE products but ultimately have a consultative, problem-solving solutions first mindset
  • Gather feedback from retail partners to evolve product offerings to provide effective client solutions and proactive thought leadership
  • Contribute to revenue pipelines for Athleisure/Consumer Products division
Requirements
  • BS Degree, in Business or Economics
  • 8 years or more of eCommerce management experience, required. Athletic or Fashion Apparel & Footwear experience is preferred
  • Demonstrable experience in marketing together with the potential and attitude required to learn
  • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage and motivate.
  • Have working knowledge and experience of various local & international e-commerce platforms/systems such as Amazon , Lazada, Shopee, etc. is an advantage
  • Proven strategic and tactical thinker
  • Excellent quantitative and analytical skills. Able to analyze business results and identify opportunities
  • Proven problem solver with excellent project management skills
  • Able to multi-task in a high paced fluid environment while ensuring deliverables are met as assigned
  • Excellent presentation and communication skills (both written and oral). Experienced with creating management reports and presenting to senior management
  • Expert ability at influencing others and works effectively with all levels of an organization
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Additional Information

Career Level

Not Specified

Qualification

Not Specified

Job Type

Full-Time

Job Specializations

,

Company Overview

ABOUT ONE Championship

Backed by Temasek Holdings and Sequoia Capital, ONE Championship is Asia\'s largest global sports media property. ONE Championship is a celebration of Asia\'s greatest cultural treasure; Martial Arts, and its deep-rooted Asian values of integrity, humility, honor, respect, courage, and discipline.

Headquartered in Singapore, ONE Championship is held in the largest stadiums in the most iconic cities across Asia with a global broadcast reach to 2.7 billion potential viewers across 150+ countries, partnered with some of the largest media broadcasters including; FOX Sports, Setanta, MNC, Astro, Thairath TV, ABS-CBN, TV5, MYTV, HTV, OSN and more.

As the only pan-Asian global sports media property on the continent, ONE has achieved some of the highest TV ratings and social media engagement metrics in Asia with its unique brand of Asian values, world-class athletes, and world-class production.

The vast majority of the greatest World Champions in history have had to conquer unfathomable poverty, tremendous adversity, and impossible odds to achieve their dreams in life. We want to introduce these superheroes to the world so that they may inspire billions to live their dreams in life. Through the power of media and the magic of storytelling, we have the precious opportunity to unleash role models, celebrate values, ignite dreams, inspire nations, and change the world.

Our mission is to unleash real life superheroes who ignite Asia with hope, dreams, inspiration, and strength across all segments of society.

Additional Company Information

Registration No.

201023981M

Company Size

51 - 200 Employees

Industry

Entertainment / Media

Benefits & Others

Medical, Sports (e.g. Gym), Regular hours, Mondays - Fridays, Business (e.g. Shirts)

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Job Detail

  • Job Id
    JD1298546
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Singapore, Singapore
  • Education
    Not mentioned