Marketing Specialist ( Trade & Consumer )
Singapore, Singapore
Job Description
b'
:
Industry: Automotive MNC Location: Central Working Hours: Monday - Friday Good Remuneration Package Responsibilities:
Objective
- To manage the marketing activities in the assigned region and develop a strategy to meet business objectives, in line with BUs marketing strategy & guidelines
- Data and information on market trends (e.g motorbikes evolution, competitor strategy, consumer behaviors)
- Company positioning within the market, SWAT analysis
- Events/fair/product launches organization
- PR and media relationship
- Maintaining the relationships with all media players, identifying local bloggers and influencers
- Monitoring the positioning against the competitors in terms of marketing activities / promotions
- Identifying local best practices and trends to be highlighted to Marketing department
- Regular meetings with BU Director to define and implement HQ strategy applying to local needs
- Structuring range management, market constraints, suggesting new opportunities
- Coordinating new products introduction in the markets and supporting the products development (selling proposition, range, targets, potentials etc.)
- Product training for Dealers/media
- Liaising with key clients to plan, launch and monitor results of trade and consumer campaigns
- Managing the production of marketing materials, including literature and merchandise across Asia Pacific
- Event management such as conferences, exhibitions, track days and racing-related events
- Possess Degree in Marketing/ Digital Marketing/ Business Management/ Mass Communication or equivalent
- Minimum 2-3 years experience in Motorbikes related Businesses (Tire company, Motorcycle companies or Moto apparels companies)
- Possess knowledge in Motorbikes and tyres, marketing and events
- Strong analytical skills and a proficient level on Microsoft Excel and PowerPoint Presentations
- Strong interpersonal skills to effectively interact with all teams, regional markets and levels of business
- Preferably rides a motorbike, can sustain tyre conversations and generally enjoy being in riding and racing activities.
Kindly email your resume in a detailed Word format to jingyee.lim@peopleprofilers.com
We regret that only shortlisted candidates will be notified
People Profilers Pte Ltd EA Licence Number: 02C4944 Tel: 6950 9755 EA Registration Number: R1872533 EA Personnel: Lim Jing Yee, Lena JOBID: \xef\xbb\xbfL839566R
Required Skills:
Positioning Automotive Product Marketing Market Analysis Analysis Literature Resume PowerPoint Event Management Analytical Skills Registration Marketing Strategy Conferences Campaigns Interpersonal Skills Business Management LTD Digital Marketing Presentations Strategy Materials Microsoft Excel Email Communication Marketing Business Training Management
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Job Detail
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Job IdJD1301299
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationSingapore, Singapore
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EducationNot mentioned