Job Description

Location Singapore, North

Planning Area
WOODLANDS

Job Type
Full Time

Salary
$3,000 - $4,500 Per Month

Date Posted
6 hours ago

Expiry Date
08-Sep-2022
Additional Details


Job ID
348389

Job Views
1

Roles & Responsibilities Duties and Responsibilities: The Sales Development and Marketing Coordinator is responsible for supporting our firm’s sales partner and sales or business development manager in performing his or her administrative responsibilities as required throughout the sales cycle.
These responsibilities include:

• Developing and maintaining a CRM or contact management database
• Maintaining a detailed pipeline of prospects and conducting follow up calls and activities as required

• Preparing and presenting a synopsis of prospect activity bi-monthly
• Screening and qualifying new prospects
• Coordinating and scheduling sales/prospect meetings as needed
• Maintaining a calendar of calls and meetings for the sales partner, sales manager and/or business development manager
• Preparing and mailing proposals
• Maintaining the pipeline to track all proposals delivered and the status of each activity
• Following up on proposals that have been delivered when assigned to do so

• Tracking and reporting on reasons for lost proposals

• Coordinating and managing the fulfillment of an engagement after a sale is closed, including setting up the client in the firm’s billing system and other firm databases and coordinating with billing
• Preparing and coordinating correspondence and mailings
• Placing follow up calls on marketing and sales literature mailed out

Coordinating outside marketing activities when assigned to do so including:

• Direct mail campaigns
• Trade shows
• Seminars
• Speaking engagements
• Press releases
• Advertising
• Maintaining inventory of promotional materials (i.e. brochures, flyers, giveaways, etc.)
• Coordinating the mailing and disbursement of promotional materials

• Managing external vendors, including copywriters, designers, printers, list brokers, mailing houses and telemarketing firms
• Managing the firm’s marketing calendar, tracking the progress of each marketing campaign, budget, current status and results
• Maintaining the firm’s web site to ensure information is current and accessible
• Writing collateral materials such as manager and partner bios, PDF flyers and other materials as necessary, with the assistance of outside vendors when appropriate
• Owning, scheduling and writing the recaps for monthly marketing meetings

The sales development and marketing coordinator reports to the sales partner, CMO or the sales manager if the firm has one. This position is best filled by someone with a degree in marketing, communications or business and a strong disposition to administration and project management. This position does not require extensive experience in CPA firm marketing. The sales development and marketing coordinator should have a minimum of three years of marketing, sales and/or client service administration or support experience.
Measures of Success The sales development and marketing coordinator may be measured on:

• Achieving the firm’s revenue or growth goals
• Scheduling, holding and writing recaps for bi-weekly sales meetings
• Keeping the pipeline current and updated each week
• Responding to all prospect inquiries to the firm within 24 hours
• Maintaining and updating the brand and lead generation activities in the firm’s marketing calendar on a monthly basis
• Scheduling, holding and writing recaps for monthly marketing meetings
• Developing a process for and managing the central database of all firm collateral materials

Tags
sales development and marketing coordinator