Senior Executive

Singapore, Singapore

Job Description

About IPOS InternationalIPOS International (IPOS Intl) is a private limited company fully owned by IPOS, committed to building Singapore's future growth as a global hub for intellectual property creation, protection and management. We serve the public sector, investors, private enterprises, not-for-profits, service providers and individuals through patent search and analysis, training and IP management services. Together, we amplify creativity and enable innovation, to realise tangible economic and social value from intangible assets.We are launching a new platform to help enterprises and innovators identify their IP needs and connect them with the right IP experts. Expanding our team, we are looking for a content marketer to create riveting content across a variety of platforms and channels to grow this community. This position is for a fixed term of 2 years, extendable to a further of 2 more years. Reporting to Head, Branding and Communications, your responsibilities will include: Responsibilities

  • Work closely with team members and stakeholders to conceptualise and develop campaign creative ideas to reach communications objectives
  • Write compelling and professional copy/narratives for digital and print media, such as brochures, training materials, website resources, social campaigns, online platform, digital ads and videos.
  • Optimise content for search engine optimisation (SEO), social media, search engine marketing (SEM e.g., Google AdWords), email marketing and virtual outreach events
  • Tailor your language of communication and correspondences to different stakeholders in B2B and B2C environments
  • Produce eye-catching and punchy visuals to attract, engage and retain our audiences
  • Build up an engaged audience and growing community of stakeholders across our social media channels, email database and key partnerships
  • Collaborate with teams to shape and execute content strategies with the goal of increasing our subscriber base and engagement levels.
  • Support user acquisition activities such as face to face engagements, advertising content and physical events.
  • Produce regular reporting with analysis on communications effectiveness and user activity to inform our content creation and guide our improvementsWrite to us if you have/are:
  • Minimally a Diploma or Degree in Mass Communication, Marketing or any other relevant disciplines;
  • Minimally 1-2 years of experience in writing for a variety of media and platforms;
  • Strong conceptualisation and writing skills are a must;
  • Creative, meticulous, results-driven with strong analytical skills;
  • Passion for building a community and storytelling;
  • Digitally savvy and familiar with digital marketing ads and formats;
  • Design skills and aesthetics are a plus;
  • A team player with excellent communication and interpersonal skills.To apply for this position, please go to this link - [ Link removed ]
Not Specified

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Job Detail

  • Job Id
    JD1132587
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Singapore, Singapore
  • Education
    Not mentioned